The Elusive Fish -- creative services

Online Goals & Strategy

Make the web work for you.

The internet gives you the means to reach beyond your local market, or stand out amongst your local peers. It allows you to focus on the people who are truly interested in your products and services and gives you the means to engage in meaningful dialogue with your customers and stakeholders. With a proper internet strategy you can play on an even footing with the largest of corporations.

What online strategy makes the most sense for your business and how can your online presence fit in with your current business goals? Let The Elusive Fish guide you towards getting the highest return on your web presence.



Recent Articles & Discussions

Following are the most recent items posted to Articles & Discussions.
  • Newtonian Physics Trump Online Campaigns
    Hyperlinks may subvert hierarchies, information may flow freely and the tyranny of geography may be toppled by the Internet, but despite the marvels and wonders this communications tool affords us, it’s important to remember simple Newtonian physics are at play. Newton’s First Law.An object at rest tends to stay at rest. This is doubly so when that [...]
  • RSS The Duct Tape of Web 2.0
    On October 23rd, I was part of a panel discussion on "Blogs, RSS, Wikis, Social Bookmarking and Podcasts". This is my presentation on RSS.
  • Blogs, RSS, wikis, podcasts and social tagging: What?s a communicator to do?
    Blogs, RSS, wikis, podcasts and social tagging: What’s a communicator to do? Begins: Tue, 23 Oct 2007 at 6:30 PM Ends: Tue, 23 Oct 2007 at 9:00 PM Entry fee: $20 for non-members and guests Location: Oakville Public Library (2nd floor) 120 Navy Street Oakville, ON L6J 2Z4 Canada Link: Halton Peel Communications Association Do you know how to make the most of social [...]

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