Design and Architecture for Websites
Web Standards and Usability as a Foundation
On the internet, no amount of flash or style can compensate for poor form or function. Within a second of visiting your site, your customer has decided whether you're able to provide the answers they seek.
If your site's visitors are unable to find the information they seek, they will go elsewhere. It is far easier to abandon a purchase than to struggle with an obtuse or frustrating order form. Your competition is only a click away.
Search Optimization to Reach Your Customers
As important as your visitor's experience on your site is whether your site is read by the search engines. Did you know that a site can look beautiful on the surface but is a mess in the eyes of the major search engines? Poor choices made in the site design can hinder, severely limit or irevokeably harm your standing with search engines.
The design beneath the surface of your site will have a direct affect on both the number of visitors you can attract and the conversion of those visitors to customers. Let The Elusive Fish build a solid foundation for your website; a design that's been optimized to provide the best user experience and maximum visibility to the search tools.

