Hyperlinks may subvert hierarchies, information may flow freely and the tyranny of geography may be toppled by the Internet, but despite the marvels and wonders this communications tool affords us, it’s important to remember simple Newtonian physics are at play.
Newton’s First Law.An object at rest tends to stay at rest.
This is doubly so when that […]
For the sake of a few bucks in toiletries sold, companies and ad agencies are willing to hurl bricks at a little girl’s self esteem. Dove’s new ad, Onslaught, challenges this … but is this naught but hypocrisy and manipulative brand positioning from a company that makes good use of these techniques on a regular basis?
Before rushing to critique, it never hurts to clarify what the other’s intentions were. Especially since the barriers to do so are practically non-existent.
It’s not the number of people your social media reaches… but rather who it reaches, and more importantly, how their life is changed as a result.
A common corporate practice is to block employee’s access to social media. But is the minute productivity savings worth sending the underlying message, “we don’t trust our employees”?
Just because you’ve built it doesn’t mean anyone’s going to come.
Logitech on the YouTube
The video of bowiechick and her webcam that I linked to has now been viewed over 70,000 times.
While many of the comments surrounding this video were suggesting that Logitech ought to be cutting her a cheque, I’m wondering why they aren’t making an offer for the site itself. Or […]
Take a moment and visit the page for the Orbit web camera from Logitech, click on the link that reads ‘View Demo’ and watch the short Flash intro for the camera. When it’s done come back here. Don’t worry, I’ll wait. . . . . […]
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