Dunkin’ Donuts: ReBranding Case Study in the Making
Wednesday, April 12th, 2006Dunkin’ Donuts is undergoing a rebranding. Knowledgable kibitzing and an inside look at this process are to be found across the blogosphere.
Dunkin’ Donuts is undergoing a rebranding. Knowledgable kibitzing and an inside look at this process are to be found across the blogosphere.
Is ‘user generated content’ a phrase that we need to put a stop to? Are there decent alternatives, or should we even care?
Two out of three businesses do not yet have a website. With seven out of ten people using the internet to find information on local business. Who are these businesses that can afford to miss out on that many customers?
Logitech on the YouTube
The video of bowiechick and her webcam that I linked to has now been viewed over 70,000 times.
While many of the comments surrounding this video were suggesting that Logitech ought to be cutting her a cheque, I’m wondering why they aren’t making an offer for the site itself. Or […]
Take a moment and visit the page for the Orbit web camera from Logitech, click on the link that reads ‘View Demo’ and watch the short Flash intro for the camera. When it’s done come back here. Don’t worry, I’ll wait. . . . . […]
By way of Skeptico, comes a story regarding Shell’s current ad campaign seeking talent for Global Technical Careers. The campaign, which is running in a number of business publications and is carried through on the corporate website, features the tagline “You use only 10% of your brain. Plenty of scope for exploration. […]
How do you use the camera integrated into your cell phone?
There were some great tips over on 43 Folders regarding how having a phonecam on-hand can save you time and free you from frustration. Need to remember where you parked? Snap a photo. Want to remember the name of that great wine […]
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