The Elusive Fish — Creative Services

The smart marketer knows that the surest way to sway you is to appeal not to your reason but your emotions.

When your PowerPoint crutch is kicked out from under you, can you recover. Good presenters can, as PowerPoint was never a crutch for them in the first place…

A half hour commute turns into a five hour reminder of the importance of strong lines of communications and a plan for crises.

Oleg Kuzin, a fellow member of the Halton Peel Communications Association, and certified translator has recently begun blogging. His blog, Translator’s Musings, shares his insights into the world of cross-language and cross-cultural communications.
One thing that Oleg shared over the HPCA mail list is that since beginning his blog, a Google search on his name […]

Just because you’ve built it doesn’t mean anyone’s going to come.

A pause in posting has given an opportunity to observe the effects on the site’s web traffic and draw some conclusions on how frequent posts should be made.

Was a $24 million dollar study really necessary to find that newspaper advertising should ‘use a thought provoking headline or visual’?

Hey, City That Never Sleeps. Wake up. A creative choice for advertising coffee.

Have you thought about what you will do if your website goes down?