http://www.theelusivefish.com/articles/2007/10/05/onslaught/ Articles and Discussion Tue, 06 Jan 2009 12:00:52 +0000 http://wordpress.org/?v=2.2.1 http://www.theelusivefish.com/articles/2007/10/05/onslaught/#comment-12640 Gloria Hildebrandt Wed, 17 Oct 2007 19:59:47 +0000 http://www.theelusivefish.com/articles/2007/10/05/onslaught/#comment-12640 It seems to me that the ad industry has managed to get many women to believe in a lie, which is that to be attractive, they have to be slim, youthful, made up and dressed in the latest fashions. In my experience, real men tend to be attracted to women just as they are, simply for being female! This is the truth that young women need to hear. Then they might be able to look at distorted ads for what they are -- fantasy. Dove is to be applauded for boldly going in a new direction with their Real Beauty campaign. It seems to me that the ad industry has managed to get many women to believe in a lie, which is that to be attractive, they have to be slim, youthful, made up and dressed in the latest fashions. In my experience, real men tend to be attracted to women just as they are, simply for being female! This is the truth that young women need to hear. Then they might be able to look at distorted ads for what they are — fantasy. Dove is to be applauded for boldly going in a new direction with their Real Beauty campaign.

]]> http://www.theelusivefish.com/articles/2007/10/05/onslaught/#comment-12009 Sue Horner Fri, 05 Oct 2007 21:12:51 +0000 http://www.theelusivefish.com/articles/2007/10/05/onslaught/#comment-12009 So many products and services are advertised with young, gorgeous, semiclad women, to the point that I often feel I am quite an overlooked market. So I find it hard to fault Dove because its parent company does so too, or because it may have hard financial reasons for taking the stand it does. I applaud Dove for putting a different point of view out there. They will be swimming against the stream for a long time before the advertising industry changes, if it ever does. Until then, I am grateful I don't have daughters. So many products and services are advertised with young, gorgeous, semiclad women, to the point that I often feel I am quite an overlooked market. So I find it hard to fault Dove because its parent company does so too, or because it may have hard financial reasons for taking the stand it does. I applaud Dove for putting a different point of view out there. They will be swimming against the stream for a long time before the advertising industry changes, if it ever does. Until then, I am grateful I don’t have daughters.

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